B Corp Certified companies are those who meet high standards of performance, accountability and transparency. To achieve it, companies must demonstrate social and environmental performance, make a legal commitment to stakeholder accountability, and exhibit transparency by sharing their performance information publicly. This includes achieving a score of 80 or above on the B Impact Assessment and, in the case of multinational companies, changing their corporate governance structure to be accountable to all stakeholders.<\/p>\n

Certification process:<\/strong><\/h2>\n

A company applying for the certification must fill the B Impact assessment that touches on governance, community, environment, workers employment conditions and customers. The company also has to provide financial data and be an active trading company for longer than one year.<\/p>\n

If the score of, at least, 80 is achieved, the company will work with BCorp to provide evidence to corroborate the answers from the form. This evidence is the one made available to the public on BCorp\u2019s website, accounting for transparency.<\/p>\n

The certificate is valid for 3 years, and when recertifying, companies have to demonstrate improvements since the previous assessment, otherwise, the certification is lost.<\/p>\n

RAZ Finance, is an example of a B Corp company. RAZ is a decentralised web3 startup that has the goal to \u201cunlock the power of verifiable data across a $55 trillion global impact on ESG data measurement and authentication. It has been awarded two years in a row as \u201cBest In The World: Workers\u201d.<\/p>\n

*\u00a0 \u00a0 \u00a0*\u00a0 \u00a0 \u00a0*<\/p>\n

In a future not too far, technology will keep evolving to match a world that expects more privacy and simultaneously, transparency. Companies, brands, small businesses will all have to match consumers expectations with those two topics. Who fails to provide evidence of good practices and standards, fails to build trust with consumers and ultimately out of the realm.<\/p>\n

Decentralised companies like RAZ are enabling large networks of stakeholders across several industries to come clean in their structure and company procedures. Soon it will be easier to make a judgement about information read and seen in the media from the increasing transparency provided by companies, and new tools in the market.<\/p>\n

About the Authors<\/strong><\/h2>\n

Sabrina Goerlich is founder of the Designsprintstudio, a innovation consultancy transitioning into web3. As a Design and Innovation Strategist, she is passionate about sustainability projects, collaboration design, blue economy innovation, and community-driven projects. She co-founded a blockchain startup and works as a LUMA Design Thinking instructor. Sabrina creates strategic design tools and processes that empower people to innovate in the Web3 space.<\/p>\n

Soraia Carmo is a developer working in the creator economy world, with experience in the health industry, fintech, e-commerce and branding. She\u2019s recently been doing research with focus on authenticity and traceability in daily life assets, digital and physical. You can find her on\u00a0LinkedIn.<\/p>\n","protected":false},"excerpt":{"rendered":"

This article was co-written by Sabrina Goerlich and Soraia Carmo as part of DLT Talents Certification 2023 and you can find it on Medium: https:\/\/sorayac.medium.com\/the-end-of-greenwashing-how-blockchain-is-driving-certification-of-sustainable-practices-d6ea439c985b \u201cWe met during the DLT-Talent program, sharing a mutual passion for sustainability in blockchain.\u201d In an era where information is abundant and easily accessible, distinguishing fact from fiction has become […]<\/p>\n","protected":false},"author":1,"featured_media":550,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16,8],"tags":[19,17,20,21,18],"class_list":["post-547","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-climate","category-tech","tag-blockchain","tag-climate-tech","tag-green-certification","tag-green-tech","tag-greenwashing"],"_links":{"self":[{"href":"https:\/\/soraiaprod.com\/wp-json\/wp\/v2\/posts\/547","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/soraiaprod.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/soraiaprod.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/soraiaprod.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/soraiaprod.com\/wp-json\/wp\/v2\/comments?post=547"}],"version-history":[{"count":6,"href":"https:\/\/soraiaprod.com\/wp-json\/wp\/v2\/posts\/547\/revisions"}],"predecessor-version":[{"id":561,"href":"https:\/\/soraiaprod.com\/wp-json\/wp\/v2\/posts\/547\/revisions\/561"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/soraiaprod.com\/wp-json\/wp\/v2\/media\/550"}],"wp:attachment":[{"href":"https:\/\/soraiaprod.com\/wp-json\/wp\/v2\/media?parent=547"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/soraiaprod.com\/wp-json\/wp\/v2\/categories?post=547"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/soraiaprod.com\/wp-json\/wp\/v2\/tags?post=547"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}